Paying For Leads
The range of services that we offer are typically geared towards managing leads as they come in. But what about paying for leads to make them flow in?
Pay per lead services are something that I have been aware of for a long time but always thought would be too expensive. There is also the fear of the unknown that kicks in and many questions that arise like:
What if I am paying for poor leads?
How many other people are getting the same lead?
Is this expensive or standard?
After a recent customer engagement I discovered that there are companies having large success by paying for leads. They receive a lead and quickly follow up with the customer to understand what they are looking for and then move them into the sales cycle.
Have you had success paying for leads?
What services did you use and which one did you like best?
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